000 00519nam a22001937a 4500
999 _c1084
_d1084
003 OSt
005 20190701154800.0
008 181230b ||||| |||| 00| 0 eng d
020 _a8126508574
040 _cNRC
082 _a658.80 KOT
100 _aKotler, Philip
245 _aMarketing insights from a to z :
_b80 concepts every manager need to know.
260 _aNew Jersey :
_bJohn Wiley & Sons,
_c2006.
300 _axviii, 206 p.
_c24 cm.
504 _aIncludes index.
650 _2Change
942 _2ddc
_cBK